I'm Jen Ashley and I believe jewelry is personal and meaningful.
Designing jewelry has been my passion for more than 30 years. I am inspired by how jewelry can become more than just an accessory. The story it tells of the person wearing it. It thrills me that some of my most proudest collections has evolved to inspire people in their daily lives (ex. Strength Collection).
I am also inspired by nature, most notably rocks and gemstones which are some of my favorite materials to work with. Another material I love working with is stainless steel. Did you know that stainless is hypoallergenic (safe to wear), tarnish resistant (wear in water), strong/durable and sustainable (it is the most recycled metal on the planet). In other words, it is a very safe and clean metal to wear which is why all my jewelry is made with it.
On any given day, you are likely to find me in my store, creating custom jewelry for customers, doing jewelry repairs, helping customers find the best quality jewelry for themselves or someone else, answering questions from kids who want to start learning how to make jewelry (I started with friendship bracelets at 7 years old) or talking about the coolest rocks found on this planet. I mean, it is just astounding what is found in nature that can then be made into beautiful jewelry.
Some of my jewelry collections include:
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I am Strength Collection (my very *first and still most popular collection)
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Music Inspired Jewelry Collection (including bass guitar string bracelets - inspired by my dad)
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Signature Angel Wing Collection (very personalized because you take part in creating it)
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1 to 111 Bracelet Collection (11:11 inspired)
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Gemstone Collection
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Pearl Jewelry Collection
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Power of 3's Collection
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Minimalist Collection (just super dainty)
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Cat and Dog Jewelry Collection
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Gummy Bear Jewelry Collection (for kids but honestly ... even grandma's wear these lol)
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Jewelry Urn Collection (for people and pets)
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and a lot more
Jewelry includes: earrings (and posts), necklaces, bracelets and anklets.
Non-jewelry includes: handmade scrunchies, handmade masks (custom orders available).
Custom jewelry available upon request
